Social Media:

(START-UP)

Social media is not a fun-fare arena. Many people view social media as a place to come and only have fun.

No!, Social media is a medium for collaboration and meaningful expansion. It is where to start and test your ideas by creating a value ladder, to ascertain what works and what will not work.

This will give you a better idea of the product’s type and services to build upon.
To know what works in terms of your ideas, start by testing those ideas on social media based on the start-up you would want to build.

Let’s learn how you can create a value ladder.

CREATING A VALUE LADDER

Try to come up with ideas to test, having in mind to create a cash flow.
For example: I’m writing a book called “Money Mindset.” Then this is how the process goes:

1). Create an Offer:-

Out of the book project “Money Mindset,” I will carve out a coaching and consulting offer ETC, say:
a). Coaching Offer = (Course) – “Art of Reading & Writing.”
b). Consulting Offer = “T2 Writers.” This is where you will work one-on-one with people.

2). Writing Starts:-

Start writing on social media. Write excerpts from the offers you have created in the option (a) above.

As you are developing those offers, post captivating excerpts from your projects.
By examining people’s reactions, you will have the ability to know what works and what does not work.

Don’t forget to include those excerpts in your newsletters, that you would be sending to your subscribers to equally ascertain their reactions.

3). Product Creation:-

After testing what works or does not work based on the offers created in option (a).
Now, this will guide you on the type of products or services to go ahead and develop. Remember, people’s comments, impressions, likes, shares ETC are criteria to determine what works.

4). Cash-Flow:-

After the product creation, now is the time to present to the people exactly what they need. With this, you have created a cash flow.

This will go ahead to generate the money you need to develop your mega idea.
In my case writing and publishing my book “Money Mindset.” You can equally apply this in any field of endeavour.

For example, in App development projects or any other projects. Let’s look into the importance of building this value ladder.

IMPORTANCE OF BUILDING THIS VALUE LADDER

1). You are building an audience and your audience will continue to grow. These audiences are the individuals that will participate in your mega project idea.

2). Your traffic source will continue to grow.

3). With this, you are creating content(data), promoting your value ladder, and creating products and services.

So, follow this principle today and start building your ideas on social media.
Do not forget to read, write, and create content, for it is the only skill that will successfully aid you in this digital era.

My upcoming book “MONEY MINDSET” will be out soon. So, do not forget to subscribe to the email form below to be informed when the book is out. Also, download my three free offers when you subscribe. Thanks.